Who’s in Control of Technology Budgeting? Not the CIO, and That’s Okay
Non-IT business leaders are having greater influence over the technology used to enhance the customer experience.
Lisa Lee is a contributing editor at Salesforce. She has written about technology and its impact on business for more than 25 years. Prior to Salesforce, she was an award-winning journalist with Forbes.com and other publications.
Non-IT business leaders are having greater influence over the technology used to enhance the customer experience.
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