Customer Relationships

If your SMB is thinking big growth, analyze this data to attract and retain the right customers and make them happy with every click.

Marketing guru Seth Godin and Salesforce vice president and global innovation evangelist Brian Solis offer their take on how to build customer trust.

To make the sale, your prospect has to see the value outweighs the risk. Here are the most common customer objections – and the most common solutions – to help sales teams in any field.

Six new order management trends are shaping shopping in the future. Stay current to keep deliveries accurate and on-time, keep customers happy, and position your company for growth.

A recession may be on the way. Now is the time to develop a game plan for your sales organization that focuses on investments in tools, training, and effective sales tactics.

Sales emails are still a dominant channel for reaching customers and meeting quotas. Make them stand out every time.

Businesses looking to capitalize on the latest crypto and Web3 trend need a thoughtful and measured approach.

Feedback takes on new value when you connect it to customer data and artificial intelligence.

Even though there’s no one company or person that can clear jam-packed ports, companies do have the power to make things better. It starts with transparency and proactive service.

As Web3 continues to bubble up, businesses may wonder how to get involved — or if they should at all. Here’s a primer.