Customer Relationships

European retailers already are showing signs of economic recovery by focusing on the desires of their existing, loyal customers. US retailers should do the same.

Marcus Chan, sales coach and president of Venli Consulting Group, details the most common sales objections and his unique formula for handling them.

There's a difference between designing for your customers and designing with them. Companies that embrace the latter can boost product adoption.

Customers aren't just fed up with bad service – more of them are seeking retribution for their bad experiences, a new survey reveals. The solution: more digital empathy.

Manufacturer Armstrong Steel saved 8% of its revenue adding artificial intelligence to its sales coaching. Here's how they saved hours a week and better trained their team.

This is our step-by-step guide to create a more customer-focused culture in your organization.

Marketers know it’s important to reach customers in “real time.” It’s time to define what that really means.

With the customer data you already have, your team can provide empathetic care for complex issues, and rely on tech like automation to handle simple requests.

Going with one comprehensive email service provider can improve the customer journey and help your marketing department save time and money.

When you shift from a reactive to proactive field service strategy, you can increase efficiency, win customer loyalty, and save on costs.