
Reimagining the Patient Experience: What Healthcare Can Learn From Retail
As consumerism becomes a factor in healthcare, finding new ways to reinvent the patient experience is a business imperative, especially as retail giants Amazon and Walmart enter the fray.

Pharma R&D’s Big Challenge: Speeding Up Clinical Innovation
Like many other industries, the healthcare industry is experiencing a digital transformation. Here's how the pharma r&d sector can speed up clinical innovations.

How Blue Cross Blue Shield of Michigan Puts Member Relationships First
How can insurers create better customer experiences for their members? Find out how Blue Cross Blue Shield of Michigan is enhancing and personalizing customer touchpoints.

The Five Ways B2B Commerce Will Transform Healthcare and Life Sciences
Here are five ways B2B commerce is solving common challenges in healthcare.

How a Team of Scientists at City of Hope Manages Cancer Research
City of Hope is dedicated to making a difference in the lives of people with cancer, diabetes, and other life-threatening diseases. Read about how they're modernizing their data collection process to make a bigger impact on cancer research.

Providing the Best Patient Experience Dominated the Healthcare Conference HIMSS 2019
HIMSS showed us that the healthcare industry is on a path to deliver a more personalized, connected patient experience to help drive better health outcomes.

Salesforce Named Leader in Healthcare CRM by KLAS Two Years in a Row
Discover why Salesforce has been named a healthcare CRM leader — for the second year in a row — by KLAS.

The Next Steps in Digital Healthcare Transformation
With the majority of hospitals and physicians now online with EHR, it’s time to integrate EHR systems with a CRM patient engagement platform.

Interoperability: Building a Connected Healthcare Platform
Interoperability enables healthcare professionals to quickly and efficiently provide services and information that can improve patient safety, security, and well-being.