CEO Insights: 5 Essential Bits of Advice for Every Entrepreneur
Read our latest installment of CEO Insights for SMBs with entrepreneur Y'vonne Ormond, CEO and Founder of 5P Consulting. Hear her inspiring story of building a small business, learn what advice she has for other entrepreneurs, and find out how her business is reaching high growth with Salesforce Essentials. Ormond says Essentials is a platform that fits the needs of small businesses of every shape and size with a cadence that feels like it was made for larger enterprise level organizations.
Algorithms, Data, and New Workflows: 3 Concepts Behind AI and Your Future Success
Discover how AI is set to unleash a new wave of deep learning and step-change increase in business productivity. To answer how AI may affect businesses, we can look to several areas for clues: computer programming advances, data quality, and organizational workflows.
4 Business Building Lessons from a Musician-Turned-Entrepreneur
Hear from musician and entrepreneur Natasha Miller, Founder and CEO of Entire Productions, on the value Salesforce CRM brings SMBs like hers. As you'll read Salesforce CRM allows her to grow the business, build customer relationships, streamline processes, and be way more productive than ever.
What I Learned from My Immigrant Parents About Succeeding in Business
In the past year, there's been a lot of conversation about immigrants. All this talk made me think about my parents, who emigrated from the Basque region of France and Spain and started small businesses here in the U.S. Growing up in Northern California, I was often embarrassed. I'm ashamed to
Salesforce Gamification: Make User Adoption Fun
Successful user adoption. The goal. The summit. The promised land. The key to a strong return on your Salesforce investment. But sometimes it can feel like herding cats! Everyone benefits from a better understanding of Salesforce. So what's the secret to success? Make it FUN. Learning Salesforce is
9 Trailblazers Define What #BlazingTrails Means To Them
Read quotes from Trailblazers (learners and leaders) on #BlazingTrails (growing companies, communities, and careers with technology).
Why You Want Value Realization, Not Value Creation
You’ve probably seen the following scenario play out before: A team improves efficiency and claims it created value for the business. But the value doesn’t materialize outside the department. Still, the team celebrates while others struggle to understand where the benefits went. So what happened
What Amazon's Whole Foods Purchase Teaches Marketers Everywhere
Amazon’s purchase of Whole Foods, the latest move in its retail-domination strategy, has us asking a new batch of questions. What does this new acquisition mean for the average customer? For the grocer? For the retailer? For the marketer? No matter what industry you come from, marketers everywhere
How Salesforce Is Working to Improve the State of the World: FY17 Stakeholder Impact Report
At Salesforce, social impact is core to who we are as a company. As our CEO and Founder Marc Benioff says, “the business of business is to improve the state of the world.” Earlier this week we released a research report which revealed today’s customers and employees want businesses to give back,
Live-Streaming for Business: How, When, and Why You Should Use It
Live-streaming is one of the best ways to reach your target audience, as well as engage with additional people who only recently discovered your company.