Consumer goods companies must put the customer at the center of their business — and not just the end consumer. B2B customers want the same great experiences as consumers, so that means optimizing your full value chain to be flexible.
The Dreamforce Retail Keynote dug into the challenges facing retail to uncover ways to redefine engagement, reskill employees, and save retail once and for all.
While brands like KEEN have harnessed artificial intelligence (AI) to grow their business, it's still enshrouded in skepticism. We talked to KEEN about breaking down common myths and misconceptions.
At NRF 2020 this year, we announce new features to help customers build on this success for the next holiday season and beyond. Here's what we have in store.
NRF 2020 is the world’s largest retail conference and expo, and it is filled with futuristic tech to change the way you do business. Here's what not to miss.
As you gear up for planning your 2020 big holidays strategies, we're sharing our tips and best practices for making the most of retail holidays with Social Studio.
This holiday season, top retailers also use AI to personalize the customer experience with identity stitching, data signals, and next-best experience recommendations.