For most marketers, measuring their return on investment (ROI) for social is a major challenge. Here are three steps to take to gain valuable social insights and measure social returns.
As you gear up for planning your 2020 big holidays strategies, we're sharing our tips and best practices for making the most of retail holidays with Social Studio.
With the right social data platform, it’s possible to convert otherwise unknown social accounts into known customers. Here's why and how you should link social and customer accounts.
Social proof through reviews is what drives trust and decision-making in the consideration stage of the customer journey. Find out how to manage reviews with Social Studio.
High-performing marketers around the world use AI-powered social media insights to build outstanding customer experiences. Here are five ways you can get started.
Sales, service, and marketing must work together for amazing, connected experiences. This will be easier on a single social data platform with democratizing access.
If you’re ready to engage on social channels with prospects, what type of content should you share to get the ball rolling? Here are eight places to get appropriate content.