Jessica Bennett
My background
Jessica Bennett is a writer, editor, and novelist. Her clients span a number of industries, and she's written blog posts, product descriptions, articles, white papers, and press releases— all in the name of inbound marketing. She's proud to be Inbound Certified, but her VP of Morale, Avalon, doesn't quite get what all the fuss is about. But he's a rabbit, so you can't really blame him.
Jessica's latest articles
Blog
Integrated marketing works on every scale, helping you create a cohesive message wherever your customers are.
Blog
How to Increase Productivity Without Increasing Stress
There is a fine balance between encouraging your employees to reach their true potential and driving up their stress levels. Learn how to achieve the former and avoid the latter.
Blog
3 Ways Sales and Marketing Benefit from Rebranding
Learn how rebranding can open your doors to a whole new customer base and reinvigorate your sales team.
Blog
How to Boost Your Customer Retention
Learn how you can retain more customers and watch your profits flourish.
Blog
Make Your Life and Your Business More Efficient with the 80-20 Rule
The 80-20 Rule states that the majority of effects come from a minority of causes. In this article we explain how to use that to your advantage.
