Salesforce Canada

It’s easy to look at the entrepreneurs who changed an entire industry and discuss their achievements after the fact. The real skill is in identifying those startups long before they make their mark. With The Disruptors, Business News Network (BNN) is taking that challenge one step further and

Whether we notice them or not, emotions and cognitive biases influence every purchase decision. Find out how to build off of these biases and psychological factors in your sales marketing strategy.

He’s been a reporter with the Globe and Mail and the National Post. He’s blogged for Forbes and too many other sites to mention. If anyone could teach startups about how to tell effectively tell their stories, who better than Mark Evans?

Early in my career, I spent 10+ years working in the technology industry in marketing, product development and business development roles. Since then, I’ve had the privilege of coaching dozens of women executives from across the industry and I’ve been an invited speaker at about two dozen

Canadian small and medium-sized businesses might not always pay much attention to the latest mobile innovations, and sometimes with good reason. It could take months for new smartphones, tablets and other products to hit the Canadian market, and SMBs need to focus on the tools that they can use