Getting that first “yes” from a customer is hard enough that many sales pros might not want to take the risk of going too far and pitching additional products, services or features.
If leaderboards are used to their fullest potential by sales coaches, everyone should come out a winner — the reps, the customers and the organization as a whole.
We all know the customer is always right, but it’s equally as important to listen to what they might not be saying. Here's how marketers have learned to say the right words, the right way, at the right time.