Make every part of your business smarter with Einstein — it’s AI designed for Salesforce.

Sell smarter by intelligently prioritizing your top leads and opportunities with Einstein, your own personal data scientist.


Spend your time more effectively — Einstein automatically prioritizes the leads most likely to convert based on your history and past deals.

Know whether or not a deal is likely to close — identify customer sentiment, competitor involvement, and overall prospect engagement right in the Lightning Sales Console.

See key business developments pertinent to your accounts --  stay up on your customers’ latest news, M&A activity, and company expansion updates.

Increase productivity by connecting your email and calendar to Salesforce* — keep records up-to-date without any tedious data entry.

Analyze emails and calendar events, identify new contacts and any Contact Role relationships, and surface suggestions for automatically adding new records to your CRM.

Transform customer experience with personalized service conversations powered by intelligence


Surface deep customer insights and identify trends to drive new levels of efficiency with machine learning and AI-powered analytics — diagnose, predict, and take action faster than ever before.


Deliver the right content, to the right audience, on the right channel, at the exact right time with AI right where you work.


Increase average order values, convert more anonymous web visitors, and recommend the next best product, content, or offer faster for every customer on any channel.

Predict consumer engagement with your email or website, discover insights about why consumers click or purchase, and drive smarter marketing using predicted behavior to segment, trigger journeys, personalize messages, and more.
Using Einstein Image Classification, recognize logos, objects, food, and scenes in social images to discover new insights regarding your brand — like where certain products are being used — even if your name or keywords aren’t mentioned.
Leverage AI to analyze billions of touchpoints across consumer journeys and discover the optimal paths to conversion, including insights about which channels, messages, and events perform best.

See how Einstein guides marketers.


Enable community members to discover the people, content, and conversations they need to be the most productive, every day.


Make the resources members need easy to find — automatically suggest relevant experts, groups, and content based on interests, needs, and behavior from their social activities.

Keep members engaged by identifying and promoting popular content — ensure that important posts and hot-button conversations are seen, thanks to an intelligent activity feed.

Help your community members find certified experts on the topics that matter most to them so their questions are answered faster than ever.


See how Einstein aids every community member.


Find patterns in your data so you can predict future trends and always know the best next sales, service, or marketing action.

Find insights in millions of data combinations by automatically examining all variable combinations — eliminate the trial-and-error of hypothesis-driven analysis.


See how Einstein makes sense of data.

Now Trailblazers can build smarter, more predictive apps that leverage their Salesforce data and solve their specific business challenges with myEinstein. So everyone can have AI that’s customized for their business, without needing a data scientist.

Create custom AI models on any Salesforce field or object to predict business outcomes, such as churn or lifetime value — with clicks, not code.

Easily build, train, and deploy custom bots — trained on your CRM data — to augment business processes, empower your employees, and delight your customers.
Harness the power of image recognition in your apps by training deep-learning models to recognize your brand, products, and more.
Classify the underlying intent and sentiment in a body of text to understand how customers feel and what they need, across all channels.
Delight shoppers with intelligent 1-to-1 shopping experiences powered by product recommendations, personalized sorting, and data-driven merchandising insights — no data scientist required.

Use data from shoppers, orders, and products to make experiences smarter with Einstein — identify the best products and deals to offer by visualizing customer behavior.

Create unique customer experiences across mobile and desktop with personalized product recommendations that eliminate manual merchandising and boost revenue per site visitor.
Help shoppers find what they are looking for faster by personalizing search and category page results to each customer, whether they are known or unknown.
Ask about Salesforce products, pricing, implementation, or anything else. Our knowledgeable reps are standing by, ready to help. Or check out our Pricing and Packaging Guide to learn more.