May
16
2018
Keynote Room
10:30 - 11:45
We’re in the midst of the Fourth Industrial Revolution - an incredible wave of technological innovation that’s transforming our daily lives. Behind these new technologies are customers demanding smarter, faster, and more personalised experiences. Today, you’ll hear how Trailblazers can use the Customer Success Platform to create connected experiences, learn new skills, innovate at their companies, and shape the future.

In the keynote, “We Are All Trailblazers,” Simon Mulcahy, Global Chief Marketing Officer, will share how brands like Ulster Bank and adidas are using the latest Salesforce innovations — including Trailhead, Einstein AI, and Lightning — to blaze new trails to customer success.
Keynote Room, Trailhead, Lightning Platform, Salesforce IoT
May
16
2018
08:30 - 08:50
Ohana is a big part of the Salesforce culture. Employee apps are a big part of our Ohana. Learn how the Salesforce Employee Success team builds apps on the Salesforce Platform to help drive digital employee experience and innovation.
Apps, Build Apps Faster, Apps for Employees, Employee Experience
May
16
2018
08:30 - 08:50
Taking your marketing strategy and delivering a successful campaign on Marketing Cloud can seem daunting. It takes a small team to be truly successful, from the marketers who create the strategy and content, the technical teams who develop the infrastructure and data, to the campaign team who push it live. Join the Success Cloud team as we show how we partner with customers, mobilise a team of specialists, and deliver successful campaigns on Marketing Cloud.
Marketing Cloud
May
16
2018
08:30 - 08:50

Navigating your daily workflow isn’t always a breeze. Toggling between tools, accessing information stored in various locations, and keeping on top of prospect, customer, and partner communications make it difficult for teams to focus on what’s important. The Dropbox for Salesforce integration helps teams overcome these challenges and simplify the way they work together.

Join us to learn how your team can use the integration to sync, share, and collaborate on your files in real-time -- directly from within Salesforce -- so you can focus on the work that matters most.

May
16
2018
08:45 - 09:15
Join us to learn how Salesforce is bringing together reports and dashboards, augmented intelligence, and advanced analytics to surface Einstein-powered insights right where you work. Salesforce customers across sales, service, and marketing are using the entire range of analytics each day running 1 billion reports and analyzing 1 trillion rows of data every month. Hear from a Panel of Trailblazers who will share their experience of how to drive success in their organisations, and get inspired by groundbreaking new features, must-see new products, and killer demos.
Sales Analytics, Einstein Analytics, Marketing Analytics, Service Analytics
May
16
2018
08:45 - 09:15
#AwesomeAdmins are at the heart of every successful Salesforce implementation. With the explosive growth in CRM and digital transformation, demand for Salesforce Admins is growing exponentially. Join us for an action-packed learning adventure that will help you blaze your trail to incredible success with Salesforce. See new features in action, learn practical tips from your peers, and leave with the insight and inspiration you need to be an Admin Trailblazer.
Sales Analytics, Einstein Analytics, Marketing Analytics, Service Analytics
May
16
2018
08:45 - 09:05
Retail is a complex cocktail of expanding product catalogs, distracted mobile shoppers, and competing marketplaces. That's why personalised shopping experiences are so important. Analysing shopping activity across more than 150 million shoppers and their 320 million clicks, we'll dig into the impact of AI-powered product recommendations. You'll explore data on how personalised recommendations improve conversion rate, AOV, time on site, and revenue. And you'll leave with next steps to make your own shopper experiences more intelligent, no army of data scientists required.
Commerce Cloud, Retail, Innovation
May
16
2018
09:00 - 09:20
How do DMPs work? In this 20-minute, interactive session attendees will learn how DMPs capture data to get a 360-degree view of customers, align that data with a person or household, and activate the data on the channels where people engage with brands. Also, learn how data from media execution platforms can help inform strategies including audience suppression, sequential messaging, and predictive scoring.
Salesforce DMP, Data Management Platform (DMP), Marketing
May
16
2018
09:00 - 09:30
Companies across all industries are pivoting to recurring revenue models. Join this session to learn how Salesforce CPQ performs cross-cloud as the core of a recurring revenue business and how Salesforce Billing complements ERP systems by unifying recurring revenue operations.
, Salesforce CPQ