Data

Whether you’re a startup that has just landed your first customer or an enterprise with billions in revenue, AI can revolutionise your sales process and take your performance to new heights.  The pressure…

Unlock trapped data with Data Cloud, the only data platform native to the world’s #1 AI CRM.

Our latest research reveals the top customer service trends as leaders shift their focus from cost-cutting to revenue generation.

These new innovations can make you more efficient and effective at using your customer data to deliver advertising campaigns that resonate.

Sales is a very human discipline, so it makes sense that some sellers are hesitant about the benefits of AI. Discover how a collaborative approach with AI not only preserves but enhances the personal touch in sales, for stronger and more meaningful customer connections.

Data privacy laws in Australia are changing for the first time since 1988 in the wake of high-profile data breaches. Damien Murray, Lead Solution Engineer at Salesforce explains why businesses need to act now to comply with the updates or risk their bottom line and reputation.

Understand your data. Transform your business into a productive, efficient machine with generative AI for data analytics. 

More than ever, keeping up to date with evolving privacy regulations to build and maintain customer trust is paramount. And with increasing emphasis on data security and storage, local data residency has become…

While many organisations are investing a lot into becoming more data-driven, there is a gap between ambition and reality. Organisations can bridge that gap by considering five key behavioural elements.

Artificial intelligence (AI) transforms how we do business within sales, marketing and service, improving productivity and customer experiences. With this exciting potential is also the need for greater security and privacy. Organisations must adopt and integrate robust trust frameworks to protect their business and their customers from cybersecurity threats.