Andy Peebler, Author

My background

Andy Peebler is vice president of B2B commerce at Salesforce. He guides the strategy for B2B commerce at Salesforce, including product and surrounding ecosystem, go-to-market alignment and thought leadership with customers and industry stakeholders. Prior to Salesforce, Andy was EVP of strategy and an investor at CloudCraze, the B2B commerce company acquired by Salesforce in 2018.

Andy's latest articles

Computer screen shows B2B commerce capabilities and graphs to depict tracking metrics

Blog

5 B2B Commerce Trends That Will Dominate 2025

These B2B commerce trends will change the wave of business in 2025. Here’s what we learned from the most recent research, and what you can do to ride the tide.

Andy Peebler

A worker stands atop a wind turbine. Fixing this equipment may require aftermarket parts.

Blog

In a Supply Chain Crisis, Selling Parts Online May Be Your Next Move

Tools like self-service storefronts and automatic product recommendations will keep customers satisfied and improve your operating margins.

Andy Peebler

A woman looking at her phone, perhaps a business customer using B2B search.

Blog

Why Search Is the Unsung Hero in B2B Commerce

Here’s our checklist for what you need to speed up the search and discovery of your products.

Andy Peebler

Mother and daughter shop on their tablet

Blog

Ecommerce Success Lies in the Power of a Complete Customer Engagement Platform

The best ecommerce technology providers build their end-to-end platform around what’s most important — the customer. Here's why it's essential to have a connected customer platform to deliver exceptional experiences.