Caylin White, Author - Salesforce

My background

Caylin is the Editorial Lead and Growth Manager for Small Business at Salesforce. She has written content for over 15 years for many SaaS industries, like WordPress and BuzzSumo. She specializes in SEO but is sure to add a human-centric angle to every piece.

My expertise

SEO-led content for Salesforce industries such as Sales, Service, Marketing, Commerce, Retail, Financial Services, and Small Business.

When I'm not working

I can be found hanging out at the beach with my husband and rescue puppy, providing guided meditations or writing my next novel.

Caylin's latest articles

AI technology concept interface with glowing icons and blue abstract wave pattern on blurred futuristic background in digital 3D rendering style.

Blog

5 Ways AI is Changing the Communication Game For Startups

Learn how small teams use AI to create more personal connections through communication.

Brett Grossfeld

3D photo collage of graphics stats cyber space young guy anonymous computer head monitor virtual with abstract objects on pink background.

Blog

What is Headless? Don’t Lose Your Head, SMBs: It’s a Good Thing

Learn how separating your tools can help your business adapt quickly, scale operations, and improve CX.

Christian Sabogal

Blog

7th Edition State of Sales Report: 3 Growth Trends for Startups and SMBs

Caught between high customer expectations and limited time, small teams are reinventing their sales with AI agents — find out how.

Illustration showcasing small business owners using AI prompts for their ecommerce site.

Blog

8 AI Prompts For Small Business Commerce

Sell out your online store with these AI prompts.

Two software developers holding laptop with coding interface walking towards desk and sitting down talking about group project.

Blog

Why AI Isn’t Replacing Developers, It’s Empowering Them

Thinking of becoming a full-stack founder? Find out what it takes.

Christian Sabogal

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