Analytics

Better than a crystal ball. Predictive analytics can turn cloudy data into actionable insights and help you attract top talent for your brokerage.

You may have heard of the Data, Information, Knowledge, Wisdom (DIKW) pyramid, but just imagine what kind of wisdom you would — or more likely wouldn’t — gain if the quality of the data…

A decentralized grid and urgent climate goals create a perfect storm for utilities. Data is the calm eye of the storm.

These tips can help you avoid common mistakes when trying to show correlation or causality in marketing data sets.

With the right metrics in mind, you can be strategic with data analysis and create a plan that makes your marketing much more effective.

The MVP strategy is one of the fastest ways to get a commerce experience up and running. Learn how to do it right.

Communications service providers are sitting on a wealth of personal and geographic data. Here’s how to use that information to give customers what they want.

Workplace happiness sure sounds like a squishy thing to measure, but experts at IBM and Salesforce have it down to a science.

College and university leaders, especially senior enrollment management officers, are challenged with complex issues when trying to strategically drive institutional health and student success. Shifting demographics, the need for increased net revenues, online…

Reducing customer churn is easier with technology that not only shows if a customer is at risk, but why.