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Digital Transformation
IT
7 Steps To Unify Data and Create Connected Experiences Customers Expect
Information silos and poor data quality can bedevil the delivery of topnotch customer experiences. Here's what to do about that.
Featured Voices
Sales
Drive Sales Growth With Resources You Already Have
Sales is tough right now. Reps and leaders need to do more with less. Here’s how to make the most of what you have.
Digital Transformation
3 Tips From Verizon To Unify Enterprise Sales Teams After a Merger
Here’s the real story of how Verizon successfully merged enterprise sales teams from AOL and Yahoo.
Leading Through Change
When COVID-19 Shrinks Your Production Cycle From 6 Months To 2 Weeks
Paladina Health, a Colorado-based health care company, can spend six months to a year setting up a new client. The recent COVID-19 pandemic shrunk the company’s sales cycle and onboarding timeline. To address this reality, they had to throw out their typical playbook.
Commerce
The All-Digital Customer Has Arrived — Is Your Business Ready?
What does it look like to market, sell, and engage your audience from anywhere? Our latest customer stories featuring Sonos, e.l.f. Cosmetics, and Spalding show how to get more from digital.
Leading Through Change
From On-Site Service To Digital Wellness in 2 Weeks
Incorporate Massage (now Zenovate) offers a candid look at how the company shifted from a focus on chair massage at businesses and corporate events to digital wellness programs.
Editors' Picks
Customer Story
Doing Good Is Good for Business: How KEEN Turned a Commerce Platform Into a Philanthropy Platform
The move from retailer to social venture was profitable in several ways.
Leading Through Change
Banking on Relationships, Building Africa’s Economy
Standard Bank Group CEO Sim Tshabalala speaks with us about development, values, disruption in financial services, and digital leadership.
Leading Through Change
These Tools for Startups Can Help You Thrive
Innovation isn’t slowing down, neither should your startup. Take a look at how Salesforce for Startups can help.
Business as a Platform for Change
T-Mobile Supports Distance Learning and a New Way To Work
For T-Mobile, the pandemic meant helping employees, customers, and communities adapt to a new reality at a time when staying connected is critical.
Future of Work
COVID Creates Unprecedented Opportunity for CIOs
There is an unprecedented urgency for CIOs to drive business transformation and growth as companies adapt to the next normal.
Take your customer relationships further with the Digital Transformation Playbook
