How to Ensure Good Data Quality With Salesforce
You may have heard of the Data, Information, Knowledge, Wisdom (DIKW) pyramid, but just imagine what kind of wisdom you would — or more likely wouldn’t — gain if the quality of the data…
Malala Yousafzai: Why The Pandemic Is Both a Challenge and an Opportunity for Girls’ Education
“There is something completely unfair about the fact that I am denied the right to education because I am a girl.” Malala Yousafzai Nobel Peace Prize Winner Link Copied Salesforce.org was honored to…
How Nonprofits Can Better Engage Millennials and Gen Z
Many charities and nonprofits struggle to connect and build relationships with younger donors. They wonder: Do Millennials and Gen Z just not care about philanthropy? But many young people are willing and able…
7 Ways to Support Ukraine Now
As we watch the news unfold in horror hoping for a path to peace, many of us are asking ourselves “How can we as individuals help?” If you’re watching social media, television, or…
Online Fundraising Tips for Nonprofits
Salesforce.org Elevate is in the process of being retired, and will no longer be sold as of April 3, 2023. See more information in our communication, or find one of our many partners…
8 Ways to Honor Black History Month
It’s not an understatement to describe the events of the last few years as historic, and particularly for Black Americans. Last year, the nation inaugurated its first Black vice president, a woman and…
How to Implement a Data-Driven Approach to Fundraising
The National Aquarium opened on August 8, 1981 as the jewel of Baltimore City’s Inner Harbor redevelopment. With a mission to inspire conservation of the world’s aquatic treasures, the Aquarium is consistently ranked…
The Power of Innovative Tech in an Evolving Fundraising Landscape
You may be expanding your supporter base to new generations of donors, pivoting to livestream fundraising, or trying to understand new payment options. Whatever the future of fundraising and engaging donors looks like…
5 Top Trends in the 2021 State of Nonprofit Marketing Report
We are excited to release the 2021 State of Nonprofit Marketing Report in partnership with the Salesforce.com research team. This report contains responses that have been analyzed from 390 nonprofit marketers around the…
5 Tips for Defining Brand Identity Through Intentional Storytelling
Last week, I was honored to host a virtual roundtable for a small group of nonprofit marketing and communications executives on The Art of Storytelling & Brand Identity. Our special guest speaker was…
