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New Research Uncovers Big Shifts in Customer Expectations and Trust

New Research Uncovers Big Shifts in Customer Expectations and Trust

Here's the second edition of "State of the Connected Customer"—digital customer research from Salesforce. This survey of over 6,700 consumers and business buyers globally uncovers the modern customer mindset. The report delves into the nuances of a tricky consumer landscape in areas like customer experience, B2B expectations, technology, and trust.

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