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How To Start Using Your Salesforce CRM Platform
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How To Start Using Your Salesforce CRM Platform

Using a CRM may be a journey, but all businesses, particularly small and medium-sized ones, want to end up at the same destination: a place of growth based on more (and larger) sales. This can be challenging in large enterprises that have huge sales teams, but that’s more an issue of training and
Your Customers Know What They Want. Ask them!
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Your Customers Know What They Want. Ask them!

Just as the last of your items gets scanned at the checkout in a store, an associate might say something like, “That it for today?” This is a truncated version of a question they’re asking customers all day long, which is, “Is there anything else you would like to buy from us today?” If you chatted
Why Even Solopreneurs Need Cloud Computing
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Why Even Solopreneurs Need Cloud Computing

You’re the boss. You’re also the sales manager. You’re the CMO. When customer service issues arise, they come to you. If there are financial decisions to be made, you will be the one making them. Like so many other solopreneurs, you probably wouldn’t have it any other way. Although most businesses
How Transparent Should Your Marketing Be?
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How Transparent Should Your Marketing Be?

It’s old enough by now that it’s probably okay to start with this spoiler: in the classic movie The Wizard Of Oz, what appeared to be a great and all-powerful being is eventually revealed to be nothing more than a little old man behind a curtain. This was shocking because, until then, all anyone

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