Salesforce Canada

Empathy needs to be the cornerstone of your customer service strategy. Learn how to cultivate cognitive empathy in your team.

Everyone likes to feel like a winner — and if you work in marketing, you have a wonderful opportunity to let people actually become one. Besides sending out discount offers or running ads about special promotions, one of the most time-tested and effective ways to generateb interest among your

It may not get put in a wooden chest and placed in a secret hiding spot, but data remains the most valuable treasure a business can possess. At one time, customer purchase records, financial statements and other mission-critical information would be stored in filing cabinets that could be securely

Some reps evolve from a promising new hire to a sales team all-star in a way that’s easy to miss. If you’re a manager or even the owner of a company, you probably have so much to do you just hope every rep will stay on top of their account list and work diligently towards their number. Anything

By Kathleen Garvin “Behind every successful business is a successful side hustle.” To be fair, that’s not exactly a saying, but test-driving a potential full-blown business on a part-time basis isn’t a bad idea. A side hustle or side gig is typically described as a small business operation someone