Unlimited Edition and the AppExchange Help Jobscience Standardize Processes on The Business Web™

Challenge

• Jobscience, a leading developer of recruiting and hiring solutions for the health-care industry and operator of one of the largest health-care job board networks, needed to replace its ineffective ACT! database to automate sales functions and streamline processes companywide
• To get a full view of the business, information had to be gathered from multiple people and functions
• The company could not afford to dedicate IT resources to its CRM solution
• As a Web-based innovator, Jobscience sought a solution that would align with its vision
• Jobscience required a robust on-demand system that could seamlessly integrate with multiple applications and accommodate in-house configurations and customizations

Solution

• After evaluating several possible solutions, including Oracle's Siebel On Demand, SalesLogix, and Microsoft CRM, Jobscience chose Salesforce CRM for its ability to adapt to its business and operate without a dedicated support person; comprehensive capabilities within Salesforce Service & Support sealed the deal
• In just four days, the company implemented Enterprise Edition to its sales group; a subsequent upgrade to Unlimited Edition with Premier Support enabled limitless application development via the AppExchange
• Inspired by Force.com and the AppExchange directory, Jobscience shifted its corporate structure to run entirely on The Business Web™: the company downloaded and customized more than 30 apps for everything from marketing and product management to HR and finance
• Each department head maintains dashboards to build reports for the CEO, eliminating previous paper-based systems
• The company integrated Salesforce with a hosted version of Microsoft Outlook
• With the help of AppExchange partner application VerticalResponse, the company generates Web-to-lead email marketing campaigns that convert targets into leads

Results

• By jettisoning disparate software applications for one unified Web-based solution, the company streamlined processes and communications companywide
• The Salesforce deployment reduced Jobscience's need for a support staff from 1.5 full-time equivalents to zero
• The company achieved a 360-degree view of the business for improved customer service and more-accurate business assessment and planning
• Future plans to integrate Salesforce Partners will offer greater synchronicity with Jobscience's hospital and health-care partners
• Integration with the software Jobscience sells, also in the plans, will create a system of record for Jobscience's user base