Connected Vehicle
Deploy innovative connected vehicle subscriptions and services fast and at scale with connected car data analytics powered by the Salesforce Platform.
What can you do with Connected Vehicle?
Innovate faster, deploy new services and offerings and drive revenue with out-of-the-box connected car analytics for software-defined vehicles.
Unlock new revenue streams.
Iterate on new business models or revenue streams based on rich data in the CRM, including past purchases or website interest.
Use a one-to-one visual mapping of subscriptions, services and features - turned on or available for the vehicle to drive upsells.
Transform vehicle telematics data into meaningful offers or services that your drivers find valuable and are willing to buy.
Go to market faster.
Decrease time to market and architectural complexity with a single, customisable platform built for your needs.
Focus your engineering resources on building value-add offerings and services, instead of starting from scratch.
Use the world’s #1 AI CRM to create customisable, predictive and hyper-relevant experiences, ready for you.
Personalise any moment.
Create more personalised and relevant experiences and track lifetime value for both the driver and the vehicle in the CRM.
Connect your driver and vehicle data so every touchpoint - whether automated, personal or in-vehicle - is powered by the same, up to date profile.
Harmonise and take action on telematics data at scale and across any channel with rule-based event frameworks.
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Get the most out of Salesforce Connected Vehicle solutions with thousands of partner apps and experts.
Everything you need to maximise ROI.
From support, expert guidance and resources to our trusted partner ecosystem, we’re here to help you to get more value from Salesforce in the AI era.
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Connected Vehicle FAQs
Connected car software including telematics data analytics helps automotive businesses manage the data, connectivity and functionality associated with operating connected or software-defined vehicles.
Today, connected car data management is not governed by a single system or process. Automakers should prioritise their customers’ privacy needs when developing their connected vehicle strategy, as allowing drivers opt-in to data collection can help to deliver better driving experiences.
The abundance of telematics data from vehicles can be incredibly lucrative for any automotive business. By harmonising this data into one platform and allowing customer-facing teams to act on it, automotive companies can turn this data into revenue, offering customised services for their customers.
The abundance of connected vehicle data can be overwhelming. Using connected car and telematics data analytics or AI tools to parse through the data in a secure way, while surfacing critical information related to driver or vehicle experiences or safety, can strengthen relationships and drive revenue.
