Infographic: 5 ways government can build on new gains in trust
In the second and most recent Trust Imperative report, we found modest gains in trust but huge upticks in the amount of people accessing digital services from government. With customer expectations rising, how can government keep building on trust and earning permission to personalise services? Watch this infographic for some possible answers.
Field Service Accessibility: Creating Great Customer Experiences for All
A solid field service strategy should aim for great customer experiences, regardless of customer needs. So what does that mean for customers with disability?
Trust in Government Has Increased Giving Permission to Personalise Within Parameters
In research that builds on last year’s Trust Imperative report, we found that three out of four people expect personalised government services. But they also want a clearer understanding of the benefits and…
Report: Making Australia’s Workforce Digitally Ready
By 2025 Australia will need 156,000 new technology workers, with 87% of jobs now requiring digital skills. This digital skills gap requires urgent action from business leaders and governments alike. The Salesforce-YouGov Digital Skills —…
Overcoming The Top Five Challenges Facing ANZ Marketers
Salesforce’s Head of Marketing, Renata Bertram, shares her insights on the obstacles faced by marketers and reveals the solutions that will help marketers succeed.
3 Ways Smart Technology Fuels Human Customer Service
When it comes to customer service, the idea that technology is at odds with a human touch hasn’t been an easy one to shake. When some people hear “automation” or “artificial intelligence,” they might imagine impersonal interactions. But that misunderstands technology’s role. Here’s why.
Technology Trends To Watch Now
It was tempting to say ‘innovation wow’ and throw a match over our collective shoulders as we headed into 2021.
5 Trends Sales Professionals in ANZ Need to Know
Here are the key takeaways from the latest State of Sales report highlighting how Australia and New Zealand sales professionals adapted to new ways of working and the future of the profession.
Infographic: How Customer Service Changed In 2020
There’s a dual challenge for customer service in Australia and New Zealand.
3 Years of Customer Engagement Trends
Each year, we speak with thousands of consumers and business buyers for our State of the Connected Customer research – and for the latest edition we spoke with more than 15,000.