Data Cloud for Marketing Pricing

Data Cloud for Marketing unifies real-time data from marketing, sales, commerce, service, loyalty — and beyond — to create a unified profile for every customer. It gives marketers a single source of truth for every customer to power real-time automation, intelligence, and experiences that feel personal and seamless across the full customer journey.

Data Cloud pricing is consumption-based, meaning you pay only for the services you use. Consumption is paid for using Data Services Credits and Segmentation & Activation Credits.
*This edition requires an annual contract
 

Power your usage with additional credits.

 

Segmentations & Activations

Purchase credits to create segments and send to activation targets†.

$1,400

AUD/100,000 credits
(billed annually)

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Data Services

Expand or replenish data services credits in addition to that provided with the starter pack.

$1,400

AUD/100,000 credits
(billed annually)

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† The base Data Cloud Starter does not include any Segmentation and Activation credits.
 

Extend your capabilities with add-ons.

 

Ad Audiences

Activate segments to advertising platforms.

$3,360

AUD/audience
(billed annually)

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Data Storage

Additional storage from that provided with the starter pack.

$2,520

AUD/TB
(billed annually)

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View all add-ons
 

Support and Success Plans

 

Included Support:

Everyone can access our Standard Success Plan, which includes self-guided and self-service resources: Trailhead, Help Portal, communities, knowledge articles, and webinars.

Additional Support:

Our Premier and Signature Success Plans offer expert guidance and support for additional fees, with features like expert coaching sessions and 24/7 support.
Explore all plans
 
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.

Questions? We’ll put you on the right path.

Ask about Salesforce products, pricing, implementation, or anything else. Our knowledgeable reps are standing by, ready to help. Or check out our “Pricing and Packaging Guide” to learn more.
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