Basecamp Auckland Agenda
12:00 p.m. - 1:00 p.m.
Room: Adoption Theatre
Implementation is a journey, not a destination. Learn from a Salesforce Architect and make yours an epic ride.
Room: Expo Theatre 1
The age of intelligent marketing is here. If you’re like many marketers, you are faced with disconnected tools that make it impossible to align with sales and take your campaigns to the next level. Learn how Salesforce Pardot can help you engage customers with AI, analytics, and account-based marketing all on one extendable platform.
Room: Expo Theatre 2
Join Chris Strydom and Amanda Lawrey, from the infrastructure construction company Fulton Hogan, to find out how they identify and eliminate inefficiencies, digitise and ‘appify’ processes, and save time and money.
Room: Adoption Theatre
Unleashing the full power of Salesforce helps companies deliver more value to their customers, faster. To become more nimble, adopt technology, and increase productivity, organisations need to implement modern software development practices at the enterprise level. Join this session to learn how you can overcome the challenges, hurdles and roadblocks to delivering solutions at scale with speed and flexibility.
1:00 p.m. - 2:00 p.m.
Room: Main Keynote
Join Salesforce executives and local Trailblazer Warehouse Group in this keynote to learn how Warehouse Group is transforming its customer experience, removing friction for its employees, and increasing productivity. Salesforce will also showcase new products and technologies that can dramatically change the way businesses can connect with customers across sales, service, marketing, and IT.
2:00 p.m. - 3:00 p.m.
Room: Expo Theatre 2
Join Salesforce and local trailblazer, Enterprise Motor Group – a New Zealand icon in the automotive industry since 1970. Hear how they have been using Salesforce to help their sister company Community Financial Services (CFS) serve their dealers, customers and their own lending team. Learn how they have simultaneously increased applicants and reduced application time by transforming their customer experience on the Salesforce platform.
Room: Adoption Theatre
Are you ready for Lightning? This session will cover the essential things you need to know before migrating to Lightning, including Lightning Readiness Report, identifying quick wins, and a live demo of key features and resources.
Room: Expo Theatre 1
Do you love Trailhead? Do you want to inspire a culture of learning in your community or organisation? Then this is the session for you! Hear about "Trailhead in a Box" a new trailmix that gives you the best practices to drive Trailhead engagement and prepare you to evangelise Trailhead in any scenario.
Room: Main Keynote
Businesses need to deliver AI-powered, real-time experiences to meet customer expectations. Join Salesforce along with local trailblazers to see how Salesforce is launching the next evolution of customer engagement across the customer lifecycle to truly deliver a single view of the customer.
Room: Adoption Theatre
Customer KOA celebrates and recognizes Salesforce's 10+ year Customers. Hear from a special KOA Customer as they share their success journey and how their company has transformed it's business with Salesforce.
Room: Expo Theatre 1
Government departments are challenged to deliver digital services more efficiently whilst meeting the demands of an increasing IT literate society. To achieve this, departments will have to balance the introduction of new innovations with the need to transform at a pace that is practical. Please join Government Trailblazers who will share how they are delivering innovative digital services to create amazing citizen experiences.
Room: Expo Theatre 2
New to the MuleSoft Anypoint Platform? Join this session to learn what Anypoint Platform is, what problems it solves, how it works and what the benefits are from using it.
3:00 p.m. - 4:00 p.m.
Room: Adoption Theatre
It doesn’t matter how great your Salesforce solution is if users don’t use it. Join us to learn adoption strategy best practices such as executive sponsorship, training, and motivation to positively impact the acceptance and usage of Salesforce in your organisation.
Room: Main Keynote
With sales and field service operations spread over ten countries in a competitive industry dominated by service level penalties, world-class sales execution and customer service is critical for Ricoh South Pacific. By working with Salesforce’s sales cloud and field service technologies, Shiv and his team have slashed customer downtime, increased customer satisfaction, and improved customer loyalty. Session includes an overview of key new productivity features of the Customer 360 Platform.
Room: Adoption Theatre
Why are Premier Success Plans the most popular plan? Because they help customers get the most out of all their Salesforce capabilities, faster. Join us to learn how to put Accelerators, 24/7 support, Admin Assist, and Developer Support to work for you, so you can see big results with Salesforce.
Room: Expo Theatre 2
Consumers are now conditioned to expect real-time personalised experiences across all of your communication channels. In this session, we hear from Marcus Wild (CMO) Fisher Funds regarding their learnings on how they achieved in-moment engagements.
Room: Expo Theatre 1
Join this session to explore how Artificial Intelligence is shifting the way we engage and work, as well as its ability to elevate the customer service experience for service agents, managers, and customers. Understand the role AI will have in your company's customer service road map and walk away with actionable next steps to begin integrating an AI solution in your company.
Room: Main Keynote
All companies want to transform but most are complacent with legacy systems and ways of thinking, making it difficult to have breakthrough moments and achieve the change promised through digital transformation. Join the Salesforce Office of Innovation and our customer trailblazers to go behind the scenes on what it takes to digitally transform.
4:00 p.m. - 5:00 p.m.
Room: Adoption Theatre
3 times a year we upgrade Salesforce, and each “Release” is chock-full of innovation. User Adoption is super important and even without change 3 times a year, getting everyone on board can be a challenge. But what if the great innovation in each Salesforce release could be a catalyst for adoption? In this session you’ll learn some great tips on how motivate your users to adopt Salesforce by aligning your change management with Salesforce releases.
Room: Expo Theatre 1
Consumers are now conditioned to expect real-time personalised engagement across touch-points. As small business leaders we have to learn to meet these expectations in order to grow our businesses. Join us to hear from Network for Learning about how they have been able to use Salesforce to grow their business and meet the needs of their customers.
Room: Expo Theatre 2
Customers live in a digital-first world, and they now expect more from their financial services providers including trust, transparency, and convenience. As financial services firms adapt to these changing customer expectations, they are also striving to keep up with a growing array of channels, evolving regulations, and disruptive competitors. Hear how financial services trailblazer Investment Services Group are succeeding in this era of transformation with personalised and connected engagement that grows customer trust and loyalty.
Agenda is subject to change.