How Grab is Using Einstein AI to Secure First-Mover Advantage in Southeast Asia
We hear from Quinny on a current Einstein analytics pilot which pulls specific information out of Grab’s Salesforce database and supply insights to their salespeople, helping them shape personalised customer experiences. Of course, key to long-term success and customer trust is the ethical and secure use of consumer data, something Grab has front of mind as the continue to push boundaries with personalisation.
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Quinny Lei
Head of Business IT Solutions, GTS, at Grab
Quinny Lei is Head of Business IT Solutions, GTS, at Grab. Quinny brings expertise in a diverse range of IT technologies and services management within the challenging multinational arena. She spearheads global IT operations and business application road maps, steering global strategic company missions and visions. Quinny focuses on building strong IT-business relationships whilst advocating IT best practices and good governance company-wide.