Make every moment count with Marketing GPT.
Win customers. Engage efficiently. Grow revenue. Infuse AI into your marketing to help you build lasting relationships.
Make your spend go further and drive efficiency with Marketing Cloud.
Fuel creativity with data-driven answers.
Use your trusted customer data to inform campaign strategy, audiences, and content.
Unlock efficiency with GPT-powered campaigns.
Save time with generative AI infused across the campaign lifecycle.
Redefine the limits of personalisation at scale.
Make 1-to-1 personalisation a reality with generative and predictive AI.
Discover solutions to power every moment of engagement.
Marketing Cloud makes every moment in a
customer relationship count.
Marketing Cloud makes every moment in a customer relationship count.
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Frequently asked questions (FAQ)
Marketing automation is technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. Its goal is to improve the efficiency of your sales funnel, from lead to sales readiness.
Marketing automation allows businesses to develop leads, deliver sales, and nurture existing customer relationships while improving efficiencies and reducing reliance on manual task handling.
Marketing automation can help you align your sales and marketing teams, deliver higher quality leads and personalise your customers journey through smarter use of your data. Explore Salesforce Marketing Cloud to learn more about the benefits of marketing automation.
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Email Marketing from Salesforce
Businesses of any size can grow with professional-level email marketing from Marketing Cloud. Even small businesses can use marketing automation that will help bring in new customers and nurture the ones they already have, without an army of marketers. Plan, personalise, and optimise the customer journey, know your customers better, and measure your results so you can maximise your marketing budget with email marketing from Marketing Cloud.