
Jim Roth
author title President of Salesforce Customer SuccessSince joining Salesforce in 2019, Jim has led the Customer Success organization and transformed the customer support experience—most notably by reimagining Sev1 and setting a new standard for scaling high-quality service through digital labor. Under his leadership, the team launched the first-ever Customer Success Score, a data-driven tool build on Data Cloud that delivers critical insights into customer health, adoption, and performance. Jim’s organization provides an integrated service experience across support, success, and education, with a vision to lead the industry in agentic service with Agentforce and help every Salesforce customer become an agent-first enterprise.

Service down? Here’s how you can best communicate with customers during an outage, plus hot tips from our critical incident team for when the pressure is on.
Can you efficiently scale service without sacrificing the customer experience? Absolutely, and here are three ways to do it.
Here’s how to help your employees to feel more confident and knowledgeable in their roles, which helps them deliver better customer service.
The traditional customer service model can be ineffective and frustrating. Here’s what happened when our agents tried case swarming for complex cases.
It's hard to predict service case volumes, and even harder to make sure customers are connected with the right agents on the right channels at the right time. Many organizations — including Salesforce — have rethought how they run the contact center. Here's what we know.
Salesforce customer support spans the globe in 12 countries, supporting customers in 11 languages. In response to the coronavirus pandemic, here's how we moved service teams to work from home.