The Latest Trends in Marketing Metrics and ROI
Learn how today’s marketing leaders track metrics and drive return on investment (ROI). Use these tactics to choose key performance indicators (KPI) and increase ROI.
How to Choose a Salesforce Consulting Partner
Be an informed buyer. You are stepping into a framework with amazing capabilities out of the box and limitless possibilities when you consider additional applications. Watch the free demo videos the Salesforce.org website…
Become an Einstein Champion Today
Today, we launch the Einstein Champions Program. The Einstein Champions Program is for Trailblazers who want to share their advanced knowledge with peers while evangelizing the power of the Einstein Platform.
4 Ways Datorama Improves Marketing Measurement
Datorama enables companies to bring together marketing data from different channels, campaigns, and regions to unlock insights and take action.
What Is Predictive Analytics?
Learn more about what predictive analytics is, how it works, and how it can help your business succeed.
Empower Partners and Sell More With Salesforce PRM
The new features of our PRM product, built on Sales Cloud, remove channel sales friction and deliver intelligent insights and visibility to partners.
3 Steps for Retailers to Personalize Messaging at Scale
Start personalizing your customer journeys at scale through automation, big-picture alignment, and data. Learn how.
3 Prescriptions to Improve Pricing Health
Although pricing is as much art as science, all pricers could use more data. Data improves decision making, prioritizes time, measures our impact, and captures feedback.
The Two-Part Test Every Metric in Your Small Business Needs to Pass
Stick to meaningful and actionable metrics that map to your top-level sales goals, you’ll always move your sales team in the right direction.
Introducing Consultants and Partner Intelligence on AppExchange
Today Salesforce announces two new products: Consultants on AppExchange and AppExchange Partner Intelligence.