
Learning About Data Is Easier Than You Think
Here are 7 easy ways to boost your data skills using Trailhead, the free online learning platform from Salesforce.

How You Can Build Customer Loyalty with Conversational Marketing
See how brands are meeting customers where they already spend much of their time, on apps like WhatsApp, making it easier to respond in real time and quickly meet their needs.

3 Ways Generative AI Will Help Marketers Connect With Customers
Generative AI has the potential to change the way we work. Could it be the next step toward reshaping marketing, helping you focus more on customers?

Building an ESG Strategy? Don’t Miss These 5 Blind Spots
There’s so much more to an ESG strategy than just reporting. Making sure you’ve got all your bases covered can help both the environment and your bottom line.

3 Things Marketers Can Do Faster With Generative AI
Generative AI is transforming marketing, helping marketers be more efficient. Here’s how this technology can help you focus on innovation instead of getting bogged down with repetitive tasks.

Your 5-Minute Guide to Salesforce Connections 2023
The June 7-8 event for marketing and commerce professionals focuses on how to make meaningful moments for customers. Here’s a guide for what to watch for in person and on Salesforce+.

What Does Salesforce Do?
We answer some basic questions about what Salesforce does, what Salesforce CRM software is used for, and how Salesforce works.

6 Tips To Win Customer Service During Peak Shopping Moments
With shoppers often making purchase decisions based on price, retail customer service could make or break margins in the coming holiday season.

4 Ways To Make Holiday Shopping Easier for Your Customers
Use real-time data and AI to wow customers with personalized experiences.

Contact Centers vs. Call Centers: What’s the Difference?
Chances are, your service organization has one or the other. How can you make sure you’ve chosen the right option?