Valpak's Director of Marketing Strategy and Operations discusses how the company uses account-based marketing to gain a full account view, bring internal teams together, and personalize messaging for prospects.
What does it look like to market, sell, and engage your audience from anywhere? Our latest customer stories featuring Sonos, e.l.f. Cosmetics, and Spalding show how to get more from digital.
These eight new features will help your team get more personal with customers and ignite more informed, actionable insights.
Answer these three questions to help guide your organization’s digital response to customer service, communications, team unity, and more.
See how adidas uses personalized email marketing to help millions of global customers receive content and offers that match their interests.
You don’t need your own sales team, but you do need more than just technology. Bonus: the difference between Customer 360 and Digital 360 explained.
These four days of online learning include deep dives on working in the new normal, how to grow your business, and much more.
Besides fast resolutions, customers want more flexibility and an empathetic ear.
Unique customer-centric content, flexible online retail, and personalized marketing messages quickly paid off for this audio brand during COVID.
You already have a CRM, so you might think you’ve got all your bases covered. But together, CDPs and CRMs form an unbeatable one-two punch.
