Today, we’re launching Pardot Business Units to provide regional teams and sub-brands the tools they need to reach their own segmented audiences. Learn more about how these new features further expand our enterprise-grade marketing automation and personalization) solution.
Salesforce Marketing Cloud April 2019 release has enhanced capabilities such as more customer data insights, engagement personalization, and cross-channel features.
As a global recruitment specialist, PageGroup needs to ensure consistent, relevant communication with job candidates before and after placement. Find out how they manage customer lifecycle engagement.
Here are the top three trends from the Digital Banking Report financial services marketers need to understand to prepare for marketing in this ever-changing, data-rich world.
One size doesn’t fit all when it comes to marketing attribution. Learn the basics of attribution, the available models, and which ones work best for your org.