L’Oréal Creates Unique Beauty Experiences With a Data-driven Approach
Discover how L’Oréal combines beauty and tech to deliver its most personalized experiences yet.
Millennials vs. Gen Z: How Are They Different?
They may all look young, but Millennials and Gen Z don’t respond to marketing campaigns the same way. Here's how they shop and buy differently.
How To Build Loyalty With Year-Round Holiday Marketing Strategies
Holiday shopping has become a year-round affair. Here's how marketers need to adapt.
Shoppers Have Gone Digital — Your Physical Stores Need To Keep Up, Too
Keep your in-store digital experience consistent and connected to make holiday shopping easier.
Consumer Goods Data Will Help You Build Relationships Directly With Your Customers
Companies that have a direct relationship with consumers understand what shoppers want. This data can influence everything from product decisions to retailer relationships.
Small Business Ecommerce: How To Compete with Big Enterprise
If your SMB is thinking big growth, analyze this data to attract and retain the right customers and make them happy with every click.
15 Questions To Ask Yourself When Building a Partnership Strategy
What's the best way to team up with channel partners? We have three steps to consider as you develop a partnership plan.
Sonos Creates Connected Customer Experiences to Amplify Relationships
Sonos found a way to bring the power of the in-store experience online, doubling down on digital-first revenue and e-commerce. Learn how the company delivered.
Ordering Snacks? How Data Helps Kellogg Fill Your Cart
The food producer uses advanced analytics to suggest products that maximize shelf revenue for its retail customers.
Doing More With Less This Holiday Season? AI Retail Merchandising Can Help
AI product recommendations can increase revenue and engagement and create a more delightful customer experience. Here’s what adding AI to your commerce stack can do for your business.