Salesforce Economy to Create 3.3 Million New Jobs by 2022
Today, Salesforce is unveiling our third annual commissioned IDC study on the Salesforce Economy. I am thrilled to report that Salesforce and its ecosystem of customers and partners will drive the creation of 3.3 million new jobs and more than $859 billion in new business revenues worldwide by
Behind the Scenes: The Making of our Ohana Workplace Design
At Dreamforce 2015, our CEO Marc Benioff and our leadership team stood in the middle of the Dreamforce Plaza and felt incredibly inspired by the energy culminating from the crowd and the entire experience that felt authentically Salesforce. Marc observed, “This is what our real estate should feel
Can Your Marketing Create a Movement? Here’s How to Find Out
Sometimes a message, campaign, or product takes on a life of its own and becomes a legitimate movement. Think about Dove's Real Beauty campaign (as shown in the image above), TOMS Shoes, or American Express with Small Business Saturday. These messages went beyond marketing to become conversation
8 Creative Ways to Use Instagram’s New Multiple-Image Posting Feature
We’re just seeing the beginning of what can be done with Instagram carousel. Here’s some ideas for posting multiple pictures on Instagram
Today’s Immigrant CEOs: Bringing a Global Sensibility to American Business
Stories of successful immigrants abound in American business lore. It’s a phenomenon firmly rooted in our country’s history. Alexander Graham Bell, the Scotland-born inventor and entrepreneur, founded Bell Telephone, which eventually became AT&T,…
Track the Impact of Your Salesforce Campaign Like a Shadow Wolf
Salesforce Customer Relationship Management (CRM) software is, like standing desks and junkets to warm climates, popular with marketers. Salesforce’s Software as a Service (SaaS) platform offers companies an interface for case management and task management, allows customers the ability to track
Should You Upgrade From Standard Quotes to CPQ?
I recently celebrated my eight year anniversary at Salesforce, and over the years I have worked in three different orgs: Sales, Alliances, and Product Marketing. Even though those roles sound pretty different, a common theme has impacted my work every single day at Salesforce — quoting. I have
How This Cold Email Template Can Help You Get a Meeting With Anyone
You’ve raised money. You’ve hired a sales team. But you're wondering why aren’t the sales coming in like you want? If you want to grow here are a few options. Cold call like your boss did in 1997 Write articles that engage your target audience. Get a referral on LinkedIn (assuming you have
Why I Adopted the Salesforce 1-1-1 Philanthropy Model
Cross-posted from salesforce.com/au Positive Lending Solutions is a start-up finance-broker trying to survive in a challenging market. Getting the initial momentum for my business took a lot of persistence and innovative thinking. I’ve become aware…
20 Ways To Use Social Media for Social Good
Along with losing weight and breaking bad habits, each year many people make a resolution to do more good in their community. What does that have to do with social media? I truly…