The Marketing Cloudcast is the podcast where brilliant marketers shoot straight about key trends, technologies, and topics in marketing today. We talk real-world challenges and solutions to help your company — and career.

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Heike and Joel talk with Jeff Julian, author of Agile Marketing: Building Endurance for Your Content Team. Are your marketing efforts feeling a little stagnant or less-than-successful? Agile marketing may be just the approach you need. Listen as Jeff explains how this software methodology can be applied to the marketing tactics we use every day, from content creation to video and beyond. Jeff shares why Agile marketing is a major buzzword for 2017 and tips to start thinking like a more well-rounded Agile marketer.

 

Joel is principal, marketing insights for Salesforce Marketing Cloud. Known as one of the most dynamic and highly rated speakers in his field, Joel travels the world showing companies how to use customer data, digital media, and marketing automation technology to deliver a seamless customer experience across online and offline channels. Follow Joel on Twitter.

As content innovation lead at Salesforce, Heike seeks to inspire Salesforce customers with content that helps them with their daily jobs and strategy. A former book editor and social media manager, Heike's writing and quotes on marketing have been featured on Forbes, VentureBeat, Entrepreneur, and beyond. Connect with Heike on Twitter.

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