The Marketing Cloudcast is the podcast where brilliant marketers shoot straight about key trends, technologies, and topics in marketing today. We talk real-world challenges and solutions to help your company — and career.
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Heike and Joel talk with Marissa Kraines, Senior Manager of Strategic Events at Salesforce. Events can be a game changer for your marketing because they bring your customer experience to life. In this episode, hear one of Salesforce’s own event marketers describe how she stays organized during busy event seasons, uses social media and content to drive attendance, and gets the right customers in the room. If you’re looking to plan and promote a successful event, consider this your insider guide.