Accurate sales forecasts. Healthy sales pipelines. Impactful sales coaching. These are three expectations of every sales leader and three tasks that CRM was created to enable. So why do we still suffer anaemic pipelines, erratic forecasts, and feeble coaching? Answer: Because we haven't married technology with the business practices that actually drive sales performance. Join researcher and best-selling author Jason Jordan as he reveals specific best practices found to improve pipelines, forecasts, and coaching...Practices that will turn CRM into the high-leverage investment you bought it to be. Jason Jordan is a partner of Vantage Point Performance and author of Cracking The Sales Management Code.