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author name

Jim Roth

author title President of Salesforce Customer Success
My Background

Since joining Salesforce in 2019, Jim has led the Customer Success organization and transformed the customer support experience—most notably by reimagining Sev1 and setting a new standard for scaling high-quality service through digital labor. Under his leadership, the team launched the first-ever Customer Success Score, a data-driven tool build on Data Cloud that delivers critical insights into customer health, adoption, and performance. Jim’s organization provides an integrated service experience across support, success, and education, with a vision to lead the industry in agentic service with Agentforce and help every Salesforce customer become an agent-first enterprise.

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