Winter ‘20 Is Here: Check Out What's Now Available
The Winter '20 Release is now available to customers globally. You can now experience the full potential of Manufacturing Cloud and Consumer Goods Cloud.
How Conagra Brands Became a Consumer-Centric Company
Learn how Conagra evolved business engagement and reinvented itself as a new type of consumer goods (CG) company — one that puts the consumer at the center of everything.
Q2 Shopping Index: Introducing Our New, Redesigned Shopping Index
The Salesforce Shopping Index has been a staple here at Salesforce for the last six years. We have now updated and redesigned this essential asset.
Introducing Consumer Goods Cloud: Turn Every Store Into the Perfect Store
Introducing Consumer Goods Cloud. Learn more about how to enable closer connections across the entire CG value chain — from retail channel customers to the end consumer.
How to Go Direct-to-Consumer: What Consumer Goods Companies Need to Know
D2C channels offer unprecedented access to ownable consumer data. Here's how to get started in building a direct-to-customer ecommerce site.
6 Ways Retailers Felt the Prime Day 2019 Effect
Here’s how Salesforce's Commerce Cloud saw the ripple effect of Prime Day roll across global ecommerce sites and email marketing initiatives. Check this year's ecommerce data insights.
Infographic: The Consumer Goods Roadmap — How to Evolve B2B and B2C Strategies
We’ve put together a few takeaways from our study to describe the modern balancing act of B2B and B2C strategies. Check out the article and the infographic for great tactics.
Five Charts That Explain the Consumer Goods Migration to Direct-to-Consumer Sales
CG leaders are increasingly focused on direct-to-consumer (D2C) revenue. A new Salesforce survey of 500 global leaders says a full 99% are investing in D2C sales.
Insiders' Take: Four Reasons to Visit Us at Connections ‘19 This Year
We asked some of our retail and consumer goods experts to share tips and recommendations that will maximize your time at Connections ‘19.
Lightning Flow for Salesforce Admins: Four Ways to Be an Innovator
Salesforce Admins are always looking for new ways to deliver innovation to their users by streamlining processes and eliminating repetitive, frustrating tasks. Learn how Flow Builder can help you be an innovator.