Corporate Content Theme

During Black History Month it is important to take the time to celebrate the vibrant cultures and momentous accomplishments and luminaries of the Black community.

In our Trailblazer Voices blog series, we’re sharing stories of real people facing real challenges, and finding innovative ways to succeed. These stories are as diverse as our world, ranging from one Trailblazer’s…

Discover the benefits and challenges of building an IT vendor management strategy to save your organization time and money in the procurement process.

Successful user adoption. The goal. The summit. The promised land. The key to a strong return on your Salesforce investment. But sometimes it can feel like herding cats! Everyone benefits from a better understanding of Salesforce. So what's the secret to success? Make it FUN. Learning Salesforce is

Salesforce customers, get ready to welcome the newest member to your workforce, your friendly Einstein Bot! It greets your customers, answers their questions, and it can even dip into your fulfillment system and retrieve the customer's order status. In case the customer does need attention from an

As a marketer, have you ever taken a look at your website, your content, or your branding and just thought… something isn’t quite right here? Unfortunately, businesses are often where creative ideas go to die. Even if you have a great idea about how to solve that branding problem or upgrade your

You’ve probably seen the following scenario play out before: A team improves efficiency and claims it created value for the business. But the value doesn’t materialize outside the department. Still, the team celebrates while others struggle to understand where the benefits went. So what happened

According to the dictionary, going the extra mile means “to make more effort than is expected of you.” In business, this principle can’t be just an occasional or an ad-hoc attitude. The relationship of trust that companies strive to create with customers is built one interaction at a time across a

At Dreamforce 2015, our CEO Marc Benioff and our leadership team stood in the middle of the Dreamforce Plaza and felt incredibly inspired by the energy culminating from the crowd and the entire experience that felt authentically Salesforce. Marc observed, “This is what our real estate should feel

Today’s customers have markedly higher expectations of companies than ever before, according to Salesforce Research’s new “State of the Connected Customer” study. In the Age of the Customer, technology has empowered customers to…