Did Prime Day Give Retail a Much-Needed Boost This Year?
Retailers are looking to pull demand forward as the industry heads into the holiday season.
Why First-Party Customer Data Is Better Than Using Cookies (Really)
Marketers have grown reliant on third-party ad tracking and cookies, but the news is this: First-party data and back-to-basics strategies will yield more bang for your buck. Here’s why.
Is Your Small Business Squeezed by Supply Chain Delays? Here’s What You Can Do
Running a growing business is equal parts planning, staying nimble, and ready to pivot when plans go awry. Here's how to prepare for an unreliable supply chain.
The Holidays Will Be Different This Year — Here’s How To Measure Your Ecommerce Success
Here are some tips to accurately determine how well your holiday retail efforts truly perform.
Connections 2022: What the New Marketing and Commerce Cloud Launches Mean for You
Developed to help you navigate the new world of data privacy, tighter budgets, real-time expectations, and the cookieless future, our latest features will help you personalize marketing and turn every touchpoint into a revenue opportunity.
How FedEx Uses Data To Keep the Supply Chain Moving
Fulfillment involves so much more than getting products to consumers. FedEx Dataworks CEO Sriram Krishnasamy explains how insights from the process improve operations for retailers.
Only 23% Of Consumers Trust the Health Industry — Here’s How Ecommerce Can Help
Healthcare companies need commerce strategies that make customers feel safe and understood. Here’s our guide to developing that trust.
How Do You Create a Better Customer Experience? Here’s What Our Research Shows
Brands need to build customer relationships and provide experiences that exceed expectations. If not, your connected customer will find a competitor who can.
Kara Swisher Says You Need a Web3 Strategy — Here’s Why
Businesses that take Web3 seriously, and create a plan now, will be better positioned to succeed as this iteration of the internet evolves.
Remote Support Gives Agents a New Look Into the Customer Experience
Gone are the days of scheduling a fix a week out and having customers stick with you. Remote support software helps agents fix problems faster.