Connect with your customers

The Future is Now—Salesforce has tools that will helps your business thrive in the powerful 21st century context of social networking

3 Steps to connect with your customers—Introduction: Getting Started

More companies are interacting socially - both internally with their employees and externally with their customers. Your business can get social in 3 steps; where and how you start is up to you. Get ready to engage with customers and employees in ways that are more social and mobile than ever.

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The Social Customer Profile

Step 1: Develop a Social Customer Profile for your Business
You already have basic contact information for your customers and prospects, but any exceptional socially connected business understands who they are and what they like.

The Employee Social Network

Step 2: Develop an employee social network for your Business
Business is social, with that said, it's easy to stay on top of everything that matters and work more collaboratively and productively.

The Customer Social Network

Step 3: Develop an employee social network for your Business
Billions of conversations happen online every week. A customer social network connects you with your customers on social sites like Twitter, Facebook, and YouTube. Get insight into what people are saying and filter what's important in order to transform into an engaging and influential social business. The result: unique experiences that delight your customers and communities.

"See how Burberry uses Salesforce.com.au to interact with their customers and employees to create a social transformation"

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Industry Solutions

While every industry has its unique challenges, building stronger connections with customers and employees—and everyone that matters to your business—is vital for all industries today. With Salesforce, your entire company can work together to engage with each other and with customers like never before.

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High tech

The tech industry leads the charge in adoption of new technologies to evolve their businesses. That’s why high-tech innovators use Salesforce to connect with customers and employees like never before.
Solutions for high tech ›

Financial services

To compete today, companies across financial markets must connect with clients on a deeper level. Salesforce helps you better engage and delight clients to produce higher-value services and a fiercely loyal client base.
Solutions for financial services ›

Media

First, the Web redefined media. Now, the social revolution is shaking things up again. Whether you’re selling ads, entertainment, or information, Salesforce helps you learn what people want and turn customers into fans.
Solutions for media ›

Media

 

Communications

Communications service providers ranging from telecoms to satellite and cable companies are using Salesforce to become more responsive and agile—connecting with customers and employees to drive innovation, win new business, and boost loyalty.
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Manufacturing

Social media and mobile devices are breaking down walls between manufacturers and customers. Salesforce helps you succeed by building stronger relationships with consumers, channel partners, and suppliers.
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Retail

Retailers understand how radically social media has changed consumer behavior. Salesforce helps everyone from HQ to buyers to associates work together to create great customer experiences on every channel.
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Government

Governments at every level are transforming: Openness, transparency, and collaboration are the order of the day—but so are speed, scalability, and affordability. Salesforce helps build the modern government your citizens deserve.
Solutions for government ›

Government

Nonprofit & higher ed

Salesforce technologies help nonprofits build relationships with communities and find ways to deliver programs and services in innovative and efficient new ways. The Salesforce.com Foundation can help–with discounts for qualified institutions and organizations.
Solutions for nonprofit and higher ed ›

Non-profit and Education