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Transform Your Customer Data to Help Your Commerce Business Grow

Dec 08, 2022 By Chris Jordan

Automate Your Customer Data and Help Your Commerce Business Grow

Commerce organisations rely on huge amounts of data. The only way to maintain sustainable growth is through automation.... Read More

Commerce, Commerce Cloud, Data Culture, Thought Leadership

3 Ways to Take Your Permission-Based Selling Strategy to the Next Level

Sep 21, 2022 By Cecily Ng

3 Ways to Take Your Permission-Based Selling Strategy to the Next Level

Optimise your permission-based selling process with these expert tips. Plus, find out how you can speed up the process.... Read More

Thought Leadership, Leadership, Sales

How Salesforce Partners Can Guide You on Your Digital Transformation Journey

Jun 17, 2022 By Latika Minocha

How Salesforce Partners Can Guide You on Your Digital Transformation Journey

What’s the secret to a successful digital transformation? Not doing it alone! The journey is long, but simpler with the right partner.... Read More

Future of Work, Digital Transformation, Thought Leadership

Measure What Matters Most — Which Marketing Metrics Should You Focus On?

Jun 15, 2022 By Chris Jordan

Measure What Matters Most — Which Marketing Metrics Should You Focus On?

With the proliferation of data sources, how do marketers know where to focus? Chris Jordan suggests measuring what you want to improve.... Read More

Future of Work, Marketing, Digital Transformation, Thought Leadership

The Rise of CDP and Its Role in the Marketing Technology Stack

May 17, 2022 By Robert Colborne

The Rise of CDP and Its Role in the Marketing Technology Stack

According to the latest State of Marketing report, marketers are embracing CDP. Learn what CDP is, and how it is changing marketing.... Read More

Marketing, Digital Transformation, Research, Thought Leadership

98% of Marketers Measure Success Differently Now Because of Data Privacy Changes

May 09, 2022 By Salesforce

98% of Marketers Measure Success Differently Now Because of Data Privacy Changes

Salesforce has published brand new insights on the future of digital marketing in the new Marketing Intelligence Report.... Read More

Marketing, Digital Marketing, Research, Thought Leadership

How Do We Make Customer Centricity More Than a Tagline?

Apr 26, 2022 By Leandro Perez

How Do We Make Customer Centricity More Than a Tagline?

Leandro Perez and Brian Solis discuss what it truly means to be a customer centric business and how to make customer centricity a reality.... Read More

Customer Service, Customer Experience, Customer Engagement, Thought Leadership

How To Build Thriving Slack Communities for Marketers

Dec 29, 2021 By Guilda Hilaire

How To Build Thriving Slack Communities for Marketers

Slack is a powerful tool for cultivating community in your company and beyond. Here’s how to build communities the right way. ... Read More

Marketing, Thought Leadership, Collaboration, Digital Marketing, Future of Work

The Future of Commerce – Connected Data, Headless, and More

Dec 22, 2021 By Jon Feldman

The Future of Commerce – Connected Data, Headless, and More

Salesforce Commerce Cloud EVP and GM Lidiane Jones explains the newest commerce trends and what businesses need to do to keep up.... Read More

Commerce, Commerce Cloud, Retail, Retail Insights, Future of Work, Thought Leadership

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