Salesforce unveils new capabilities to equip contact centers with the data they need to drive growth.

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Power the shift from humans to digital-first service.

Transform how service teams deliver value across every customer touchpoint with Service Cloud built on the Einstein 1 Platform. Increase customer satisfaction, deflect more cases, and maximize efficiency with the most complete platform powered by AI and data — from self-service to the contact center to the field.

These service teams use Salesforce to put customers first.


Start your AI and data journey with Einstein 1 Service and Field Service.

Deliver personalised support from self-service to the contact centre to the field at scale with trusted AI and data. Bring every support process onto the Einstein 1 Platform with Service Cloud and Field Service so you can decrease costs and increase productivity.

Here’s what sets Service Cloud apart.

30 %
Salesforce customers deflected 30% of cases via Self-Service.
32 %
higher customer satisfaction
Salesforce customers saw a 32% increase in Customer Satisfaction, Customer Effort, or NPS Score.
29 %
faster case resolution with AI
Salesforce customers resolved cases 29% faster due to investment in AI.
31 %
higher agent productivity
Salesforce customers saw a 31% improvement in agent productivity.
UI of Starter Suite.

Start fast and grow faster with Starter Suite.

Find more leads, win more deals, and keep customers happy with an all-in-one CRM suite. Starter brings marketing, sales, service, and commerce together, so you can grow more efficiently with easy-to-use CRM tools.

Two sales professionals smile.

Everything you need to maximise ROI.

From support, expert guidance, and resources to our trusted partner ecosystem, we're here to help you get more value from Salesforce in the AI era.

Join the #Serviceblazer movement.

Together, we're building the premier destination for service and field service professionals.

Learn more about customer service with free learning on Trailhead.

Salesforce Customer Service Software FAQ

Customer service and support software is a solution that helps businesses manage customer interactions across channels, from self-service and phone to messaging and email. It streamlines customer support processes and provides features like case management, digital engagement, knowledge management, and collaboration to help companies solve customer inquiries faster and increase customer satisfaction.

Customer service and support software is crucial for businesses because it enables them to deliver more efficient support to their customers, leading to increased satisfaction and loyalty. It helps manage support inquiries and track and resolve issues promptly, and it provides valuable insights to enhance overall customer experiences, ultimately driving business growth and success.

When choosing a customer service solution, consider factors like your business needs, scalability, ease of use, and integration capabilities. Assess features such as case management, digital engagement, self-service portals, automation, and AI. Evaluate pricing models and success plans, trial different options, and prioritise customer service solutions that align with your specific requirements.

Customer service and support software software offers benefits such as improved efficiency in handling customer inquiries, streamlined communication across multiple channels, increased customer satisfaction, faster issue resolution, actionable insights, and the ability to scale and adapt to evolving customer needs — all to drive more customer loyalty and better return on investment.