Consumer Goods

Calavo Growers had long used spreadsheets to track opportunities with customers. With the move to remote working came a greater need for visibility and accountability to ensure smooth operations and better customer experience.

By prioritizing their website Living Proof was able to stay open when stores and salons closed, keeping their customers' hair-care needs their main focus.

See how Kimberly Clark rolled out #ShareASquare, an omni-channel campaign aimed at calming the fear of shortages and fostering community spirit by encouraging people to “share a square.”

Despite supply chain disruption, glove distributor AMMEX was able to scale communications and ramp up sales by using technology.

As purchasing habits shift to a new normal, grocers will need to move shoppers past transactions and build loyalty.

As restaurants began closing due to COVID-19, food supplier Ventura Foods wanted to find a way to support the foodservice industry. Here's how they launched The Great American Takeout and reached over 117 million people.

Consumer goods companies must put the customer at the center of their business — and not just the end consumer. B2B customers want the same great experiences as consumers, so that means optimizing your full value chain to be flexible.

Consumer goods (CG) companies need to right the ship and empower channel partners to move with speed, flexibility, and personalization.

CG companies can create stronger experiences by connecting the entire consumer experience and customer journey.

The Winter '20 Release is now available to customers globally. You can now experience the full potential of Manufacturing Cloud and Consumer Goods Cloud.