With the right social data platform, it’s possible to convert otherwise unknown social accounts into known customers. Here's why and how you should link social and customer accounts.
Salesforce Scheduler and Action Plans, and Salesforce Surveys empower employees by leveraging process automation, analytics, and AI to strengthen the customer experience.
On this podcast episode, we sit down with our own experts in three key areas you should focus on this season to deliver omnichannel personalized engagements to your consumers.
For finance departments, focusing on the customer experience is essential, especially when it comes to revenue operations and contributing to those recurring customer relationships. We talked to PagerDuty's CFO to find out why.
Salesforce Manufacturing Cloud is a new solution specifically designed for manufacturers to unify account planning and forecasting for greater transparency and collaboration across their entire ecosystem.
At a basic level, your first-party data powers simple yet important personalization for better customer experience. Here's how to use it with AI to power your email campaigns.
Customers know that marketers have the potential to create great personalized content, so it’s our job, as marketers, to exceed those personalization expectations.