Michelle Cirocco uses her platform as the Executive Director of the Televerde Foundation — and as someone once incarcerated — as a testament to the power of giving people a second chance. Here's how
By prioritizing their website Living Proof was able to stay open when stores and salons closed, keeping their customers' hair-care needs their main focus.
To adapt to shifts in consumer behavior, e.l.f. Cosmetics doubles down on its ecommerce and digital transformation efforts to stay engaged with its base.
Advertisers like L'Oréal are adapting on the fly to unprecedented changes in economics and buyer behaviors, shifting channel preferences, formats, and creative tactics.