
3 Steps for Retailers to Personalize Messaging at Scale
Start personalizing your customer journeys at scale through automation, big-picture alignment, and data. Learn how.

Manufacturers, It’s Time to Transform the Partner Experience
Many companies have started to embrace a more customer-centric approach to doing business. But what about your partners? What experiences do you provide them with?

Amazon Prime Day 2019 News and Predictions: What Retailers Can Expect From the Cyber Week of Summer
With retailers competing by offering their own deals on the platform across apparel, tech, beauty, home, and beyond, Amazon Prime Day is set to be the Cyber Week of the summer.

Commerce Innovation Series: How Business Users Can (Simply) Create Their Own Ecommerce Experiences
Salesforce’s new Commerce Page Designer expands the Commerce Platform, complementing the robust code and API-based development tools for Salesforce Commerce Cloud.

Boost Customer Service by Improving Your Reputation Management
Having a reputation management strategy is increasingly important in today's online retail world where customers rely on reviews. Here's how you can boost your customer experience and increase customer satisfaction.

3 Things Retailers Need to Know About European Shopping Last Quarter
The Q1 Shopping Index revealed some interesting findings during the first three months of the year — consumer spending boosted global growth.

Retailer's Paradox: 4 Trends Worth Talking About
Here are four of the most fascinating retail and consumer goods trends coming out of Connections '19.

Infographic: The Consumer Goods Roadmap — How to Evolve B2B and B2C Strategies
We’ve put together a few takeaways from our study to describe the modern balancing act of B2B and B2C strategies. Check out the article and the infographic for great tactics.

How Piedmont Healthcare Personalizes the Patient Experience to Drive Loyalty
If we wanted to retain and grow our customer base, it was time to personalize how we communicated with patients and effectively get them faster access to care — on their own terms.

Blockchain Can Secure ID Data for Refugees
Salesforce’s Dan Harrison and Alex Kruglyak use blockchain technology to secure data to help refugees and the third-party organizations that support them.