A New NPSP Feature for Nonprofit Admins to Handle Soft Credits
Whether you’re new to NPSP or you’ve been using it to manage your donors and donations for years, you’re going to want to know about some new functionality in the Spring ‘20 Salesforce…
4 Ways Pharmaceutical Companies Can Drive Patient Engagement
Successful pharmaceutical companies transform their approach and develop engagement strategies with the end-consumer in mind.
How to Level Up Your B2B Commerce Solution
Leveling up B2B commerce is so much more than getting products to existing customers. If a company saves you time, you’ll go back again and again. Here's how.
Podcast: Congrats, You Survived the Holidays — Now What?
In this episode of the Marketing Cloudcast, we’ll share the insights we learned this past holiday season from industry thought leaders and marketing experts to help you make your next move.
3 Ways to Create Disruptive Change in the Communications Industry
Disruptive change in the communications industry can happen without big efforts within your business. These are three proven ways to make transformation happen.
How To Optimize the Consumer Goods Value Chain Model To Be More Agile and Relevant
Consumer goods companies must put the customer at the center of their business — and not just the end consumer. B2B customers want the same great experiences as consumers, so that means optimizing your full value chain to be flexible.
Saving Retail: How to Redefine Engagement and Reskill Employees
The Dreamforce Retail Keynote dug into the challenges facing retail to uncover ways to redefine engagement, reskill employees, and save retail once and for all.
5 Trends in the Pharmaceutical Industry in 2021
In 2020, the pharmaceutical industry continues its transition to value-based outcomes. There are five trends that are driving transformation this year.
AI in Commerce: Breaking Down Myths With KEEN’s Andrew Duffle
While brands like KEEN have harnessed artificial intelligence (AI) to grow their business, it's still enshrouded in skepticism. We talked to KEEN about breaking down common myths and misconceptions.
Retail Real Talk: 3 Ways to Focus on the Shopper
NRF 2020 was just as visionary as it’s always been. Here are the top three takeaways from this year’s biggest show in retail.