Discover how Fresenius is reimagining customer engagement on a global scale with Salesforce. By uniting data, processes, and experiences across the enterprise, they are creating seamless interactions, empowering teams with real-time insights, and setting the stage for more personalised and meaningful connections in life sciences.
You will learn about:
- Aligning multiple CRMs into a unified landscape
- Leveraging self-service portals to enhance HCP interactions
- Real-time coaching and insights with Agentforce Sales Coach
- Change management and adoption best practices
- Setting the benchmark for customer-centric digital transformation
Webinar Speakers:
- Demen Selcan - Director, Life Sciences Go-To-Market at Salesforce
- Kai Dins - VP, Global Head of Commercial Ecosystem & Enablement at Fresenius